56-65 y.o. gamers and used platforms

52% of Polish internet users aged 56-65 declare to have played a video game at least once during the month preceding the study. Please notice that this is a huge group of potential new audience of your games that might have been a little bit neglected by game producers.

52% of Polish internet users aged 56-65 declare to have played a video game at least once during the month preceding the study. Please notice that this is a huge group of potential new audience of your games that might have been a little bit neglected by game producers.

32% of silver gamers choose PC installed games while mobile games are played by 20% (comparing to younger aged groups there is huge disproportion). Web browser games are played by 18% of respondents aged 56-65. 14% of respondents play social games on social network platforms and only 3% have played on any console.

These numbers show the potential for growth and possibility to address your products to new age groups.