Polish Gamers Research

Polish Gamers Observatory delivers comprehensive research about gamers and the video game industry based on accurate and current data. Since 2014 the research and "The State of Polish Video Game Industry" reports brought useful knowledge for gamdev, the banking sector, marketers, public institutions, and the media. Our two most important products Polish Gamers Research and Polish Gamers Kids allow a detailed analysis of the trends connected with Polish gamers aged 9-15 and 15-65 including demographic data, spending levels, gameplay interests, favorite genres, games, payment methods, platforms, consoles, interest in e-sports, VR, NFT, metaverse, the habits of playing games by parents and children, the impact of the Covid-19 pandemic and war in Ukraine on gamers.
Polish Gamers Research'22 was conducted by GRY-Online S.A., Polish Gamers Observatory, and Kraków Technology Park with technical support of Data Science – the research department of Publicis Groupe. The first edition of Polish Gamers Kids'22 was conducted by Polish Gamers Observatory and GRY-Online S.A based on private funds and with technical support of Data Science.